Pure Iron Athletics is a brand name created after the owner, Jimmy Kelland, completed an Ironman race in Lake Placid, NY and received a custom iron ring from his parents as a gift. The inscription on the ring read: Pure Iron and this was the name he was looking for to start a great clothing line for triathletes.
Great effort is exerted when competing in short and long distance races. Pure Iron Athletics reognizes this and strives to make quality products for those who know how to push themselves to new limits.
Our clothing and accessories are designed after listening to your feedback. If you have ideas... we are listening. We also offer a custom program for teams and clubs. Contact us for more information on our custom programs.